3 Hangzhou’s culture products attract many foreign fans

Hangzhou’s online literature, online series, and online game become a new strength of Chinese culture in global market.

3 Hangzhou's culture products attract many foreign fans

The online literature You Are My Sunshine goes viral in Southeast Asia; the online game Black Myth: Wukong wins an international award, receiving extensive praise; the online series Tangqi with Water Charm is popular on YouTube. These works promote Chinese culture through digital means to show the image of China.

The experts hold that, the creation of unique IP and the combination of culture and tourism make Chinese literature and art become popular, which is the key for global popularity of these three Hangzhou’s culture types.

,https://en.hangzhou.com.cn/News/content/2025-01/21/content_8846415.html

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